Skip to content

Owatonna & Austin Utilities Use Psychology to Drive Residential Energy Savings

May 20, 2009

Owatonna Public Utilities, in partnership with Austin Utilities, is the fourth utility in the country to use Positive Energy’s Conserve and $ave Home Energy Report program to allow their customers to compare their usage to neighbors whose homes are of comparable size, and make energy efficiency choices accordingly.

The utilities are on their way to achieving the primary goals of the program:

  • Reduce consumption by 1.5% across all homes
  • Increase participation in other energy efficiency programs
  • Improve customer engagement
  • Tap into the behavior change as a measureable means of reducing consumption

This video, produced by Rick Fuentes at Fresh Energy and Chuck Laszewski at Minnesota Center for Environmental Advocacy, features Roger Warehime of Owatonna Public Utilities, a member of the Southeast CERT steering committee. Warehime gave a presentation about the program at the CERTs 2009 Conference.

[blip.tv ?posts_id=2054044&dest=-1]

Crossposted from the CERTs Get Answers Blog

Advertisements
No comments yet

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: